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The brand ErborianErborian, a pioneer of K-beauty in Europe, continues to seduce with its products combining Korean innovation and Western accessibility. Founded in 2007 by Katalin Berenyi and Hojung Lee, Erborian (which means "Oriental Herbs") has made a name for itself with formulations rich in botanical ingredients such as ginseng, centella asiatica and yuzu. These ingredients, very popular in Asia, are highlighted for their moisturizing, antioxidant and soothing properties.
With a strong presence on social networks and carefully designed packaging, the brand has won over fans of natural, high-performance skincare. But how effective are their products? To find out, I tested several of their skincare products, including their new serums. Discover my complete analysis.
Erborian recently launched four serums targeting specific needs:
Their promise? To combine natural ingredients from Korean culture with effective formulation to meet consumer expectations. Let's take a look at these products.
Promise: A treatment enriched with 80% of Yuzu, a Japanese citrus fruit renowned for its antioxidant properties, designed to protect skin from external aggressors and strengthen its cutaneous barrier.
Analysis:
💡 My opinion: A wonderful discovery for skin in search of softness and hydration. Ideal for all skin types, even oily, thanks to its light texture. However, for a more pronounced radiance effect, I recommend a serum based on pure vitamin C.
📊 Rating: 7/10
Promise: Reveal skin's natural radiance with carotenoid-rich red pepper extract.
Analysis:
💡 My opinion: An original serum that will appeal to those looking for an immediate radiance boost. However, use with caution on sensitive skin.
📊 Rating: 6.5/10
Promise: Moisturize, smooth and firm skin with ginseng, an emblematic ingredient of Korean cosmetics.
Analysis:
💡 My opinion: Probably the best in the range! Its combined anti-aging and moisturizing action makes it an excellent choice for preventing wrinkles and firming the skin.
📊 Rating: 8.5/10
Promise: Deeply moisturizing thanks to bamboo extract and humectants.
Analysis:
💡 My opinion: A good moisturizer for dehydrated skin. However, there are similar lower-cost alternatives.
📊 Rating: 7/10
Description : The brand's flagship product, this BB cream evens skin tone, erases imperfections and moisturizes, all with SPF20 protection.
My experience:
💡 Recommended for : For busy mornings when an even complexion is needed without heavy foundation.
Erborian remains a safe bet for K-beauty enthusiasts. With its serums featuring innovative, natural formulas, the brand meets a variety of needs: hydration, radiance and anti-aging. While some products stand out more than others, their overall quality is undeniable.
💡 My favorite : Visit Ginseng Serumfor its proven efficacy and anti-aging ingredients.
Overall score: 8/10
If you're looking for high-performance botanical skincare, Erborian is an excellent option!
Feedback on this brand's products is overwhelmingly positive. On Beautydecoded and Séphora, the average rating is 4.4/5 for all products. Here are a few outstanding reviews:
💡 My comment: These testimonials confirm the products' strengths: hydration, comfort and visible results from the very first use.