Our application recommends The Ordinary adapted to your skin thanks to our artificial intelligence
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The Ordinary brand has shaken up the standards of the cosmetics industry with its unique, minimalist approach. But do its products really deliver on their promises? Which skincare products are worth incorporating into your routine? Here's my detailed review based on personal experience and an analysis of customer feedback via the BeautyDecoded app.
Created in 2013 by Deciem, The Ordinary has established itself in just a few years as a global skincare benchmark. What sets it apart? Honest communication, transparent formulations, and positioning focused on affordable prices. Unlike many marquess, it highlights the main active ingredients, clearly displayed with their concentration: niacinamide 10 %, hyaluronic acid 2 %, or glycolic acid at 7 %.
The aim is simple: to offer targeted solutions to specific skin problems, while educating consumers about ingredients. This approach has enabled thousands of people to better understand the composition of their cosmetics, a real step forward for the industry.
💡 My personal opinion : This commitment to transparency is a breath of fresh air in a sector often saturated with dubious marketing promises.
Price : 6,80 €
Promise: Reduce imperfections and regulate sebum.
My experience: From the very first uses, my skin seemed more even, with a visible reduction in redness and small imperfections. Its slightly jelly-like texture is easy to apply and quickly absorbed. No greasy or sticky effects.
📍 Highlights :
Final score: 9/10. This serum is a benchmark for any anti-imperfection routine. However, very dry skin may find it drying.
Promise: Reduce the visible signs of aging and improve skin texture with a powerful vitamin A derivative.
My experience: This serum convinced me thanks to its airless format, which perfectly protects the retinoids from exposure to the air, thus preserving their efficacy. Its texture is light and pleasant, far from the greasy or oily formulas often associated with retinoids. I was pleasantly surprised by its good tolerance on my combination skin. After a few weeks' use, my skin is smoother, and the first signs of improvement on my fine lines are visible.
📍 Highlights :
Final score: 9/10. An excellent option for incorporating a retinoid into your routine.
Price : 8,70 €
Promise: Gently exfoliate and improve skin texture.
My experience: Used as a complement to my routine, this glycolic acid toner has transformed the radiance of my skin. After a few weeks, I noticed a clear improvement in luminosity and a reduction in blackheads.
📍 Highlights :
Final score: 8/10. Be careful to incorporate it gradually into your routine, especially if you have sensitive skin.
Overall, The Ordinary delivers on its promise with effective products, simple formulations and very affordable prices. It's a perfect brand for those who want to target specific needs without superfluity.
💡 Overall score for The Ordinary: 9/10. I particularly recommend the niacinamide serum and the squalane cleanser to get you started.
💡 Bonus tip: Download the BeautyDecoded app to find out if The Ordinary products are compatible with your skin type, and to view detailed user reviews.
Some products should not be mixed, as they can neutralize each other or cause irritation.
A pure vitamin C product should not be applied at the same time as a peptide product, as it may neutralize it. You also need to watch out for acids and retinol, which can cause excessive irritation when mixed with vitamin C.
A peptide product risks being deactivated if applied at the same time as an exfoliating acid, and if it's a copper peptide product, you should also avoid retinol in the same skincare routine.
An exfoliating acid does not mix with retinol, pure vitamin C or peptides.
A retinol product does not mix with pure vitamin C or exfoliating acids.