{"id":54705,"date":"2025-12-03T16:57:06","date_gmt":"2025-12-03T15:57:06","guid":{"rendered":"https:\/\/www.beautydecoded.com\/ingredient\/ipomoea-batatas-solanum-tuberosum-starch\/"},"modified":"2025-12-03T16:57:06","modified_gmt":"2025-12-03T15:57:06","slug":"ipomoea-batatas-solanum-tuberosum-starch","status":"publish","type":"ingredient","link":"https:\/\/www.beautydecoded.com\/en\/ingredient\/ipomoea-batatas-solanum-tuberosum-starch\/","title":{"rendered":"Sweet potato\/potato starch"},"content":{"rendered":"<p><strong>Ingredient type:<\/strong>MATTIFYING\/ABSORBENT<\/p>\n<p>\u2728 Role: Ipomoea batatas\/Solanum tuberosum starch, also known as sweet potato\/potato starch, is used primarily as a thickening and stabilizing agent in cosmetic products. It helps control the viscosity of formulations and can also absorb excess oil on the skin.<\/p>\n<p>  Ingredient type: Mattifying<\/p>\n<p> \u200d\u2695\ufe0f Safety: Yes, starch is generally considered safe for cosmetic use.<\/p>\n<p>\u2728 Vegan: Yes, this plant-based ingredient is compatible with vegan diets.<\/p>\n<p>\u2728 Worth knowing: This starch is generally well tolerated by sensitive skin and is non-comedogenic. However, although it is rarely irritating, a skin test is always recommended for very sensitive skin.<\/p>\n<p>  Found in: Frequently found in face powders, foundations, mattifying lotions and hair care products.<\/p>\n<p><strong>Comedogenic rating:\u00a0<\/strong><\/p>","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"class_list":["post-54705","ingredient","type-ingredient","status-publish","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":false,"author_info":[],"comment_info":"","_links":{"self":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/ingredient\/54705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/ingredient"}],"about":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/types\/ingredient"}],"wp:attachment":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/media?parent=54705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}