{"id":24093,"date":"2025-02-16T08:30:00","date_gmt":"2025-02-16T07:30:00","guid":{"rendered":"https:\/\/www.beautydecoded.com\/?p=24093"},"modified":"2025-02-15T21:54:24","modified_gmt":"2025-02-15T20:54:24","slug":"this-battle-between-vitamin-c-and-niacinamide-will-change-everything-in-your-beauty-routine","status":"publish","type":"post","link":"https:\/\/www.beautydecoded.com\/en\/this-battle-between-vitamin-c-and-niacinamide-will-change-everything-in-your-beauty-routine\/","title":{"rendered":"Vitamin C or Niacinamide: Which is the best active ingredient? The answer could change your beauty routine."},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"760\" src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-1024x760.jpg\" alt=\"Great skincare starts at home\" class=\"wp-image-22919\" srcset=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-1024x760.jpg 1024w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-300x223.jpg 300w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-768x570.jpg 768w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-1536x1140.jpg 1536w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-16x12.jpg 16w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-600x446.jpg 600w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Great skincare starts at home<\/figcaption><\/figure>\n\n\n\n<p>Today's cosmetics are full of ingredients that promise wonders, but two of them stand out in particular: vitamin C (pure or in derivative form) and vitamin B3, better known as niacinamide. Anti-aging, anti-blemish, anti-dark spot... They seem to do it all. However, choosing the wrong active ingredient can not only be ineffective, but also risky for your skin. <\/p>\n\n\n\n<div class=\"wp-block-data443-irp-shortcode irp-shortcode\"><\/div>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C_VXDeqIapL\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/C_VXDeqIapL\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/C_VXDeqIapL\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A publication shared by Beautydecoded (@skincaredecoded)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<h2 class=\"wp-block-heading\">1. Vitamin C: pure and derivatives<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1.1. Pure vitamin C (ascorbic acid)<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>High efficiency but marked instability<\/strong> Ascorbic acid is the most widely studied antioxidant. Its effects are remarkably well documented, particularly in terms of preventing skin aging and stimulating collagen production. However, pure vitamin C is highly sensitive to light, air, and heat. Once oxidized (the product turns dark orange or brown), it loses much of its effectiveness and must be discarded.<\/li>\n\n\n\n<li><strong>Gentle skin penetration<\/strong> Vitamin C is hydrophilic, meaning it has difficulty penetrating the skin barrier, which is naturally rich in lipids. To improve its absorption, many serums are formulated with an acidic pH or contain solvents (alcohol, silicones) that can irritate sensitive skin.<\/li>\n\n\n\n<li><strong>A key role in collagen synthesis<\/strong> Without vitamin C, it is impossible to produce collagen. Numerous studies show that topical application of pure vitamin C promotes the synthesis of new collagen fibers and improves the appearance of wrinkles.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">1.2. Vitamin C derivatives<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Enhanced stability, improved tolerance<\/strong> To overcome problems of instability and irritation, vitamin C derivatives (e.g., ascorbyl glucoside, sodium ascorbyl phosphate, etc.) have been developed. They are more stable, less irritating, and therefore more suitable for sensitive skin.<\/li>\n\n\n\n<li><strong>Studies in progress<\/strong> Although initial scientific results on derivatives are promising, questions remain regarding their actual conversion rate to pure vitamin C in the skin and their antioxidant efficacy.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"844\" src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-1024x844.jpg\" alt=\"\" class=\"wp-image-24095\" srcset=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-1024x844.jpg 1024w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-300x247.jpg 300w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-768x633.jpg 768w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-1536x1266.jpg 1536w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-scaled.jpg 2048w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-15x12.jpg 15w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2025\/02\/vitamine-c-pure-ou-derive-600x495.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">2. Niacinamide: the multifunctional touch of softness<\/h2>\n\n\n\n<p>Niacinamide (or vitamin B3) is every bit as good as vitamin C. While it does not directly contribute to collagen production, it has other essential benefits:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Anti-blemish action<\/strong> : Niacinamide has a bacteriostatic effect against Cutibacterium acnes, the bacteria responsible for acne. One study even showed that it was as effective as a topical antibiotic (clindamycin) on pimples, without the risk of resistance.<\/li>\n\n\n\n<li><strong>Reinforces the skin barrier<\/strong> : Niacinamide stimulates the production of ceramides and other essential lipids, thereby reducing water loss and preventing redness (rosacea, atopic dermatitis, etc.).<\/li>\n\n\n\n<li><strong>Anti-aging action<\/strong> : although it does not act like vitamin C on collagen synthesis, it helps preserve the integrity of collagen and elastin fibers by reducing the activity of enzymes that break them down. In addition, it has anti-glycation properties to prevent dull complexion.<\/li>\n\n\n\n<li><strong>Action on stains<\/strong> : it limits the transfer of melanin to the upper layers of the skin, which helps to reduce hyperpigmentation.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"VITAMIN C vs NIACINAMIDE: you MUST choose the best one!\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/p7VcneY04No?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">3. Thematic comparison: who wins the match?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">3.1. Prevention (antioxidant action)<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Winner: pure vitamin C<\/strong><br>Pure vitamin C is one of the best topical antioxidants validated by science. Niacinamide comes in a close second, but is less powerful in fighting free radicals. Vitamin C derivatives currently have a slightly less solid evidence base than the pure form.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.2. Anti-aging (wrinkles, firmness)<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Winner: pure vitamin C<\/strong><br>Thanks to its key role in collagen synthesis, ascorbic acid is an ingredient of choice for combating skin aging. Niacinamide also stimulates collagen production, but in a less direct way. Vitamin C derivatives show promise, but have been studied even less to date.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.3. Acne<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Winner: niacinamide<\/strong><br>Vitamin C is not the best ally for treating acne itself (although it can help reduce post-inflammatory spots). Niacinamide, on the other hand, has a specific action against the bacteria responsible for acne, in addition to improving the skin's barrier function and soothing the skin. Vitamin C derivatives are the second best choice, particularly for reducing residual marques.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.4. Hyperpigmentation spots<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Winner: pure vitamin C<\/strong><br>It works by inhibiting the enzyme tyrosinase, which slows down melanin production. Niacinamide, on the other hand, reduces melanin transfer. On this specific point, pure vitamin C is still the best option. Vitamin C derivatives remain a good choice for sensitive skin, and niacinamide is an excellent addition to anti-dark spot routines.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.5. Redness and sensitive skin<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Winner: niacinamide<\/strong><br>By stimulating ceramide production and strengthening the skin barrier, niacinamide is ideal for soothing redness and reducing erythema, particularly in cases of rosacea, atopic dermatitis, or acne. Pure vitamin C, on the other hand, can be irritating, especially if the serum is formulated with an acidic pH. Vitamin C derivatives, which are less aggressive, are the second best choice for delicate skin.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">4. Some practical advice<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">4.1. Things to remember if you have sensitive skin<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Avoid combining retinol and pure vitamin C in the same routine (retinol in the evening and vitamin C in the morning) if you are prone to irritation.<\/li>\n\n\n\n<li>Instead, choose a less aggressive vitamin C derivative or opt for niacinamide for a gentler routine.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4.2. Adverse reactions?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Niacinamide is generally very well tolerated, but some people may experience a temporary \u201cflush\u201d after application.<\/li>\n\n\n\n<li>Irritation is sometimes linked to other ingredients in the formulas (solvents, surfactants, preservatives, etc.), and not necessarily to niacinamide or vitamin C itself.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4.3. Tip for identifying the vitamin C used<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Decipher the INCI list<\/strong> Search for the term \u00abascorbic acid\u00bb (for the pure form) or other names (ascorbyl glucoside, sodium ascorbyl phosphate, etc.) for derivatives.<\/li>\n\n\n\n<li><strong>Use a scanning application<\/strong> : certain tools such as <em>BeautyDecoded<\/em> (under development) will allow you to determine the specific form of vitamin C in your serum and its concentration.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">5. Conclusion: what is the best asset?<\/h2>\n\n\n\n<p>Based on scientific studies (and a little \u00abfive-round match\u00bb scenario), pure vitamin C narrowly wins with three victories (antioxidant prevention, anti-aging, and anti-blemish) against two (acne and redness) for niacinamide.<\/p>\n\n\n\n<p><strong>However, the most important thing is to choose the right ingredient for YOUR skin.<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you have sensitive skin or skin prone to redness, niacinamide is safer.<\/li>\n\n\n\n<li>If your main concern is skin aging or pigmentation (brown spots, dull complexion), then a good serum with pure vitamin C, well formulated and well preserved, can work wonders.<\/li>\n\n\n\n<li>For combination to oily skin with blemishes, niacinamide is the logical choice.<\/li>\n<\/ul>\n\n\n\n<p>Finally, keep in mind that everyone's skin reacts differently. Don't hesitate to experiment, adjust the dosage, and consult a professional if necessary. Above all, protect yourself from the sun with a broad-spectrum sunscreen: it's the best foundation for a successful anti-aging and anti-dark spot routine!<\/p>\n\n\n<style>.kb-row-layout-id24093_008535-79 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24093_008535-79 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24093_008535-79 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-none, 0rem );max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:121px;padding-bottom:97px;grid-template-columns:minmax(0, calc(55.5% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)))minmax(0, calc(44.5% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)));}.kb-row-layout-id24093_008535-79 > 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class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-row kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column24093_71501a-5f > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kadence-column24093_71501a-5f > .kt-inside-inner-col,.kadence-column24093_71501a-5f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24093_71501a-5f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24093_71501a-5f > .kt-inside-inner-col{flex-direction:column;}.kadence-column24093_71501a-5f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24093_71501a-5f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24093_71501a-5f{position:relative;}@media all and (max-width: 1024px){.kadence-column24093_71501a-5f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column24093_71501a-5f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24093_71501a-5f inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d, .wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d[data-kb-block=\"kb-adv-heading24093_b26902-2d\"]{margin-top:-20px;margin-bottom:43px;font-size:4em;line-height:1em;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d[data-kb-block=\"kb-adv-heading24093_b26902-2d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d[data-kb-block=\"kb-adv-heading24093_b26902-2d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d, .wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d[data-kb-block=\"kb-adv-heading24093_b26902-2d\"]{font-size:3.2em;text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d, .wp-block-kadence-advancedheading.kt-adv-heading24093_b26902-2d[data-kb-block=\"kb-adv-heading24093_b26902-2d\"]{font-size:2.2em;}}<\/style>\n<h1 class=\"kt-adv-heading24093_b26902-2d wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24093_b26902-2d\">Make the right choices for your skin<\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b, .wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b[data-kb-block=\"kb-adv-heading24093_8c7c7c-8b\"]{margin-bottom:20px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b[data-kb-block=\"kb-adv-heading24093_8c7c7c-8b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b[data-kb-block=\"kb-adv-heading24093_8c7c7c-8b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b, .wp-block-kadence-advancedheading.kt-adv-heading24093_8c7c7c-8b[data-kb-block=\"kb-adv-heading24093_8c7c7c-8b\"]{text-align:center!important;}}<\/style>\n<p class=\"kt-adv-heading24093_8c7c7c-8b wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24093_8c7c7c-8b\">Say goodbye to unnecessary <strong>get visible results!<\/strong><\/p>\n\n\n\n<p>Our <strong>artificial intelligence<\/strong> recommends personalized cosmetics.<\/p>\n\n\n<style>.kb-row-layout-id24093_b171b7-5e > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24093_b171b7-5e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24093_b171b7-5e > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-bottom:var(--global-kb-spacing-xxs, 0.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id24093_b171b7-5e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24093_b171b7-5e > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id24093_b171b7-5e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24093_b171b7-5e aligncenter wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24093_02be12-a9 > .kt-inside-inner-col,.kadence-column24093_02be12-a9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:20px;border-bottom-right-radius:0px;border-bottom-left-radius:20px;}.kadence-column24093_02be12-a9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24093_02be12-a9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24093_02be12-a9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24093_02be12-a9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24093_02be12-a9{position:relative;}@media all and (max-width: 1024px){.kadence-column24093_02be12-a9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column24093_02be12-a9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24093_02be12-a9\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/apps.apple.com\/fr\/app\/beauty-decoded-scan-produits\/id6448793828\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"210\" height=\"65\" src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-apple-store.webp\" alt=\"\" class=\"wp-image-22337\" srcset=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-apple-store.webp 210w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-apple-store-18x6.webp 18w\" sizes=\"(max-width: 210px) 100vw, 210px\" \/><\/a><\/figure>\n<\/div><\/div><\/div>\n\n\n<style>.kadence-column24093_602c7a-66 > .kt-inside-inner-col,.kadence-column24093_602c7a-66 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:20px;border-bottom-right-radius:0px;border-bottom-left-radius:20px;}.kadence-column24093_602c7a-66 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24093_602c7a-66 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24093_602c7a-66 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24093_602c7a-66 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24093_602c7a-66{position:relative;}@media all and (max-width: 1024px){.kadence-column24093_602c7a-66 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column24093_602c7a-66 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24093_602c7a-66\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.app.beautydecoded\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"208\" height=\"60\" src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-google-store.webp\" alt=\"\" class=\"wp-image-22338\" srcset=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-google-store.webp 208w, https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/10\/beautydecoded-google-store-18x5.webp 18w\" sizes=\"(max-width: 208px) 100vw, 208px\" \/><\/a><\/figure>\n<\/div><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column24093_981c2a-76 > .kt-inside-inner-col{padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;}.kadence-column24093_981c2a-76 > .kt-inside-inner-col,.kadence-column24093_981c2a-76 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24093_981c2a-76 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24093_981c2a-76 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24093_981c2a-76 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24093_981c2a-76 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24093_981c2a-76{position:relative;}@media all and (max-width: 1024px){.kadence-column24093_981c2a-76 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column24093_981c2a-76, .kt-inside-inner-col > .kadence-column24093_981c2a-76:not(.specificity){margin-top:60px;margin-right:0px;margin-bottom:0px;margin-left:0px;}}@media all and (max-width: 767px){.kadence-column24093_981c2a-76 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column24093_981c2a-76, .kt-inside-inner-col > .kadence-column24093_981c2a-76:not(.specificity){margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;}}.kadence-column24093_981c2a-76 {  position: relative;}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24093_981c2a-76 inner-column-2\"><div class=\"kt-inside-inner-col\">\n<video width=\"306\" height=\"606\" autoplay=\"\" loop=\"\" muted=\"\" playsinline=\"\" class=\"h-[466px] -translate-x-[288px] translate-y-16\"><source src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/meilleure-application-beaute-1.mov\" type=\"video\/quicktime\"><source src=\"https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/meilleure-application-beaute.webm\" type=\"video\/webm\"><\/video>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Today's cosmetics are full of ingredients that promise wonders, but two of them stand out in particular: vitamin C (pure or in derivative form) and vitamin B3, better known as niacinamide. Anti-aging, anti-blemish, anti-dark spot... They seem to do it all. However, choosing the wrong active ingredient can not only be ineffective, but also harmful.<\/p>","protected":false},"author":3,"featured_media":22919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-24093","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"acf":[],"taxonomy_info":{"category":[{"value":1,"label":"Actualites"}]},"featured_image_src_large":["https:\/\/www.beautydecoded.com\/wp-content\/uploads\/2024\/12\/great-skincare-starts-at-home-1024x760.jpg",1024,760,true],"author_info":{"display_name":"Beautydecoded","author_link":"https:\/\/www.beautydecoded.com\/en\/author\/sylvaindavid\/"},"comment_info":3,"category_info":[{"term_id":1,"name":"Actualites","slug":"actualites","term_group":0,"term_taxonomy_id":1,"taxonomy":"category","description":"","parent":0,"count":302,"filter":"raw","cat_ID":1,"category_count":302,"category_description":"","cat_name":"Actualites","category_nicename":"actualites","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/posts\/24093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/comments?post=24093"}],"version-history":[{"count":3,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/posts\/24093\/revisions"}],"predecessor-version":[{"id":24113,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/posts\/24093\/revisions\/24113"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/media\/22919"}],"wp:attachment":[{"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/media?parent=24093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/categories?post=24093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beautydecoded.com\/en\/wp-json\/wp\/v2\/tags?post=24093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}